DUBLIN–(BUSINESS WIRE)–Jun 14, 2018–The “Fintech for Seniors: It’s Just the Beginning” report has been added to ResearchAndMarkets.com’s offering.

This report addresses the market opportunity for financial technology innovation in products and services to serve the needs of the rapidly growing population of older adults or “seniors.”

There are now nearly 50 million residents over the age of 65 in the United States, a number the U.S. Census Bureau estimates will more than double by 2060. Increased longevity and continued growth in the senior population will require innovative solutions for the industries that target this segment.

Thus far, much financial technology (fintech) innovation for this population segment has been concentrated in healthcare and home automation, while innovation in banking and payments has been targeted more toward the Millennial generation.

There are some promising examples of fintech innovation for the senior market, particularly applications giving seniors more control over their finances and technology for financial protection.

Report Highlights

Growing use of technology, with limits, by seniorsInnovation in healthcare and aging in placeProduct design imperatives for the senior market-three themesFintech innovation in the broad senior marketSolutions targeting affluent and high-net-worth seniorsEcosystems and sustainable innovation in the older adult marketStrategic implications for financial institutions and fintech providers

Companies Mentioned

AbarisAmazonBankEverSafeGoldenGuide ChangeReadySetSilverBillsSilverwealthTrueLink FinancialU.S. Trust (Bank of America)Wells Fargo

Key Topics Covered

1. Executive Summary

2. Introduction

Growing Use of Technology, with LimitsInnovation in Other Sectors

3. Product Design Imperatives for the Senior Market

4. Essential Product and Service Design for Older Adults: Three Themes

Theme 1: Provide the Basics: Accessibility and UsabilityTheme 2: Incorporate the Core Values of Older AdultsTheme 3: Focus on Outcomes and What’s in It for the Older User

5. Innovation in Healthcare and Aging in Place

Rising Healthcare Costs and Health Policies Are Driving Care into the Home

6. Fintech Innovation in the Broad Senior Market Is Starting to Ramp Up

EverSafeGoldenReady, Set, BankTrueLink Financial

7. Solutions Targeting Affluent and High-Net-Worth Seniors

Wells Fargo Private BankUS Trust ElderCare Planning

8. Ecosystems and Sustainable Innovation in the Older Adult Market

Amazon Alexa

9. Strategic Implications for FIs and Fintech Providers

The Financial Institution as a Financial PartnerNatural Language Interfaces as an Emerging Ecosystem

For more information about this report visit https://www.researchandmarkets.com/research/49zhtw/fintech—for?w=4

View source version on businesswire.com:https://www.businesswire.com/news/home/20180614005760/en/

CONTACT: ResearchAndMarkets.com

Laura Wood, Senior Manager

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Related Topics:Software

KEYWORD:

INDUSTRY KEYWORD: TECHNOLOGY SOFTWARE PROFESSIONAL SERVICES FINANCE

SOURCE: Research and Markets

Copyright Business Wire 2018.

PUB: 06/14/2018 11:07 AM/DISC: 06/14/2018 11:07 AM

http://www.businesswire.com/news/home/20180614005760/en

Copyright Business Wire 2018.



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