Business Operations & Strategy

Customer Retention: How Small Businesses Win the War – Business Article

Starting a business is exciting, crazy, exhilarating, and nuts. You’ve got to find investors, perfect your business model, create a marketing strategy, and sell away. But the insanity doesn’t end there. Once you get your company going — starting from your very first sale — you’ve got a major challenge on your hands: customer retention. How do you keep the customers you earn? Customer loyalty has been spiraling downward for years now — in part because companies aren’t taking care…

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End-of-Year Business Checklist – Business Article

A new year is just around the corner and the last few months of 2018 are a critical time for year-end planning and preparation. Here are a few items you should include in your end-of-year business checklist. Maximize Your Tax Deductions Maximizing your tax deductions before January 1 should be top of mind and top of your list. Is there a piece of business equipment or new software that you’ve been eyeing? Now is the time to make that purchase.…

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3 Tips for Choosing Health Care for Your Small Business – Business Article

The health care insurance landscape isn’t an easy one to navigate, especially for busy small business owners. These concerns are always top of mind with nearly 80% of small business owners worrying about the cost of coverage — and providing health benefits is a must if businesses are to compete effectively in the market. However, saving money isn’t always the most important consideration when it comes to choosing health care for your small business. As you weigh your options, here…

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Starting a Business: Franchise or Independent Ownership? – Business Article

Any entrepreneur interested in starting a business faces one very important early decision: purchase an existing franchise or create a new, independent business? There’s no right answer across the board, and even for individuals, it’s possible that either option would be a success. But the decision can be better informed by considering the factors that influence it, such as personality, market conditions and availability of resources. Here are some of the critical elements that make a big difference at the…

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