business strategy

How To Find Talent, Opportunities And Investment For Your Business – Business Article

As an entrepreneur, your priority is almost always the growth and improvement of your business. Regardless of what sector you are entering or what stage of the business development process you are in, there is always room for more investment or more opportunities to engage in. This post is designed to help all entrepreneurs, new and experienced, leverage the situations they are faced with to increase the number of opportunities they are presented with, helping your business grow. Investigate Online…

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Developing a Content Calendar for an Online Marketing Strategy – Business Article

Developing a content calendar is by far one of the most significant steps in developing (and then executing) a strong, effective online marketing strategy. First, you’ll need to determine what content you commit to create, and second, you’ll decide what social media platforms and online marketing tactics you’ll employ for your small business’ strategy. Once you’ve worked through those 2 steps, you are ready to begin planning your content calendar. Developing your Online Marketing Content Calendar What Should Be Included…

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How Critical are Analytics and Big Data for Strategic Growth? – Business Intelligence Article

Click to learn more about author Amit Dua. Bringing stronger ground to strategy and management, analytics is one of the leading technology solutions in the marketplace. The $50 Billion global industry is set to grow at 10% CAGR across various domains worldwide. Everything from media to real estate is driven by Big Data these days, with greater emphasis on strategic insight. With the power of Big Data consulting services, brands are able to review strategic growth objectively. Data empowers companies…

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No Business Strategy Should be Without It – Business Article

Before you answer that, think about this question.  Are you happy to build a business that underperforms? No business strategy is complete without being linked to your social media activities. The key to using social media the right way is to increase your visibility and build a stronger bond between your brand and your market. Three things to consider about your social media strategy: 1. Choose the right platforms. Facebook, Pinterest, Tumblr, Instagram, and Twitter are just a few of…

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The Factors Affecting Brand Image – Women in Business Article

What creates brand trust? A recent study on factors affecting brand image for young Americans ages 13 to 36 revealed some interesting findings. You can read about the study here. A group of 27,000 young people were shown a list of over 200 brands and asked which ones they trusted the most. For Generation Z, the top 3 brands were Oreo, Nike, and Hershey’s. For Millennials, it was Nike, Hershey’s, and Amazon. What creates brand trust for them? It’s no surprise that…

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12 Questions To Ask Yourself Before Making Important Decisions – Women in Business Article

I know this is going to sound a little hokey, but I view intuition as this powerful “thing” in my gut that is a silent and strong guide. However, it’s really easy to ignore, especially if you are busy and have a million things going on. And if you ignore it long enough, it gets smaller and smaller until something in your life has to scream at you (implode) so that you finally have to tune in. Let’s avoid getting to…

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