Why You Should Be WBENC Certified – Women in Business Article

Certification and membership in the The Women’s Business Enterprise National Council (WBENC) is a ‘must have’ for women business owners.  Being WBENC certified is a guarantee that your business is woman-owned, which helps to gain competitive advantage with those looking for supplier diversity.  Plus, you can reap additional benefits by taking your certification one step further. In this video I discuss the importance of being a certified member of WBENC and how to use your certification to your company’s advantage.    Benefits…

Read More

Assertiveness For Women In Business – Women in Business Article

Taking a stand as a woman is always hard. We live in a culture where assertiveness of women in business is frowned upon and we are talked about in so many negative ways.  Being assertive in business is discouraged only because our culture has brought us up to accept our role as a housewife and mother. Women are spoken down to when we show assertiveness, and are called a long list of names, ranging from bossy to feminist.  However, assertiveness…

Read More