There are a few reasons why participation in data governance efforts is greeted with only moderate enthusiasm by business leadership, LOB’s, and business departments. Articulating the potential impact of governed data on business value is not an easy task, and the ROI is hard to quantify. There is an ever-present resistance to change and a shortage of resources for engagement, since employees in business functions are already overloaded with other tasks. But of course, ‘too busy’ has always been just a…