Pepperjam CTO Greg Shepard recently published “Planning Your Exit Should Begin When You Launch,” in Entrepreneur magazine. In this article, Shepard puts forward a variety of thought-provoking ideas including that entrepreneurs should be thinking about partnering early on with those they believe will ultimately want to buy their business.  Thinking Ahead Much of Shepard’s thinking centers around the fact that a large percentage of start-ups end in acquisitions. In particular, he notes that in 2017, “mergers and acquisitions accounted for…