Event Marketing

A detailed guide on Driving Attendance, Sponsorship & Sales at your next B2B Event – Business Article

  B2B event marketing is a vast topic, spanning from how to get people to attend events, how to get them to buy from your B2B brand when you sponsor or organise an event and how to secure sponsorship for your own B2B event. It’s a topic that interests event organisers, event marketers and B2B brand marketers in equal measure.

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A guide on salaries for UK marketing professionals in media & events – Business Article

A common question we are continually asked by media and event professional entrepreneurs is: If we want to hire a marketer, how much are we expected to pay? Hopefully you’ve caught onto the fact that, this is the golden age of marketing. Marketing is playing an ever important part in the success of media and event businesses and at a time where technology, social media and innovation is key. Therefore marketing salaries need to be at par or sometimes even higher…

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