Copyright Marketing Blogs

How to Break Down Your Big Idea and Make Your Next Move

How to Break Down Your Big Idea and Make Your Next Move You know when you get a Big Idea for a project that lights you up and derails your to-do list for the day? It could be a content series or a whole new business concept. You might even spend a few hours writing down why you’re qualified to do it and who it will help. But, inevitably, that fervor dies down and you deem the idea a distraction.…

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Get More Traffic, More Confidence, and More Work Done

Get More Traffic, More Confidence, and More Work Done Good to see you again! With the Monday Martin Luther King, Jr. holiday, this was a short week on Copyblogger. On Tuesday, Kelton Reid kicked things off with a thoughtful look at impostor syndrome — with clues on how to approach it from different sources, including the famous Turing Test. And on Wednesday, I talked about getting more shares, links, and traffic from what I call the “second customer.” If you…

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The power of bulk sales (Building a Book IV)

The power of bulk sales (Building a Book IV) Subscribe to our free email newsletter. We’ll update you once or twice a week, and we’ll never rent or sell your email address to anyone. Thanks. A few years ago, I self-published What To Do When It’s Your Turn. We now have more than 150,000 copies in print. That’s amazing for a book that lists for $32, is in color and is hardly a traditional business book. It’s not sold in…

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Get More (and Better) Traffic by Optimizing for Social Sharing

Get More (and Better) Traffic by Optimizing for Social Sharing Do you get all the traffic you’d like for your site? Do visitors just keep pouring in, letting you meet all of your business goals with ease? Yeah, don’t worry, no one actually says Yes to that question. Getting new people to your site can be tricky, and changes in Google and Facebook algorithms don’t make it any simpler. As it happens, there’s one traffic strategy that virtually all “big…

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The secret to designing a cover (Building a Book III)

The secret to designing a cover (Building a Book III) Subscribe to our free email newsletter. We’ll update you once or twice a week, and we’ll never rent or sell your email address to anyone. Thanks. Most books are self-published. Perhaps half are non-fiction. And the number of self-publishers who miss this secret is astonishing. Here you go: The purpose of a book cover is to remind you of a book you’ve read that you liked. The goal is not…

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How To Win An Argument In 3 Easy Steps (no violence necessary)

How To Win An Argument In 3 Easy Steps (no violence necessary) Thursday, 4:57pmReno, NV“Mongo just pawn in game of life.” (Blazing Saddles.) Howdy… A while back, I published a series of posts on Facebook under the theme “How To Win An Argument”. I started to repost them on FB… … but then thought: Why not just bundle them up into one blog post? Plus, include the updated insights (and comments) I’ve had since then. What a great idea! Below…

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7 Ways to Bring More Artistry to Your Writing

7 Ways to Bring More Artistry to Your Writing The killer and the poet — ideally both in balance. That’s our theme for writers in 2018: To sharpen up your “killer” side with strategic, analytic, and technical skills, without ignoring your “poetic” side that has the talent to create fascinating content. Today’s post is about nurturing that inner poet — and adding more artistry to your posts, podcast scripts, and video content. I use each of these every day, to…

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Build Daily Habits that Support Your Goals

Build Daily Habits that Support Your Goals Last month, I wrote about how a goal-oriented approach to using technology can help you become more focused and productive. Using that guidance, I’ve now broken negative habits and built new ones that support my goals. Want to know how I changed my relationship with screens in ways I used to only dream about? Before we get started, though, remember that learning to balance productivity and technology isn’t easy. It’s like learning a…

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Does it pay to own a small bookstore?

Does it pay to own a small bookstore? Subscribe to our free email newsletter. We’ll update you once or twice a week, and we’ll never rent or sell your email address to anyone. Thanks. A student asked this question. My answer: …it’s a bit like asking if it pays to be a poet. The answer is, “it depends.” It certainly doesn’t pay to be a poet who only makes money from a few journals who pay a few dollars a…

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The Rest Of Your Life (redux)

The Rest Of Your Life (redux) Saturday, 2:05 pmReno, NV“Hey, you bastards, I’m still here!” (Steve McQueen as Papillon, floating away to freedom…) Howdy… I’m re-publishing — for what has become a very popular annual tradition on this blog — one of the more influential posts I’ve ever written. It’s a good one, worth rereading even if you’ve read it before. What you’re about to encounter is a slightly tweaked way of looking at the best way to start your new year……

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7 Ways for Thoughtful Writers to Wow Their Editors, Clients, and Bosses

7 Ways for Thoughtful Writers to Wow Their Editors, Clients, and Bosses It’s common for non-writers to have trouble understanding how writing for a living actually works. They imagine bespectacled introverts pounding away at their keyboards, detached from social settings and business transactions. How is a reclusive life compatible with a sustainable job? Writing is solitary work, but professional writers know publishing is a collaborative process. And in-demand writers know how the seven practices below foster the solid relationships they…

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Building a book (part 2)

Building a book (part 2) Subscribe to our free email newsletter. We’ll update you once or twice a week, and we’ll never rent or sell your email address to anyone. Thanks. Amazon is it. There are now two channels for non-fiction books in the USA. There used to be 4,000. The second channel is “special sales.” This means sales to organizations, sales at events, sales through your team. It means, most of all, using the book as a method to…

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How to Build a Trusted Framework that Expands Your Content Creativity

How to Build a Trusted Framework that Expands Your Content Creativity Psst … hey, Copyblogger is taking the week off between Christmas and New Year’s. At least, officially. I’m not supposed to be here at all. But, given that my schedule is always out of whack this time of year, I like to take advantage of the disruptions to think about what I want to make happen in the coming year. I talked a little bit before Christmas about some…

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Building a book (part 1)

Building a book (part 1) Subscribe to our free email newsletter. We’ll update you once or twice a week, and we’ll never rent or sell your email address to anyone. Thanks. Tom Kubik is a gifted and successful commercial photographer working in New York. He’s also a generous soul and an active volunteer at Defy Ventures, the organization that Cat Hoke founded. Cat is on the front lines of fixing the massive problem facing those released from our sprawling prison…

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50 Things You’ll Enjoy Reading over Christmas Break

50 Things You’ll Enjoy Reading over Christmas Break Today, as the team gets ready to take a few days off for the holiday, we’ve put together a massive buffet of marketing, writing, and strategy advice for you. Monday’s post put the spotlight on our editorial team’s favorite writing, content, and marketing blogs. (As well as one that’s an example of a creator who’s putting the pieces together in smart and interesting ways.) There are so many terrific writing sites out…

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Some of the Copyblogger Team’s Favorite Writing and Content Sites

Some of the Copyblogger Team’s Favorite Writing and Content Sites Here at Copyblogger, we’ve always been in love with writers. So we thought it would be fun to wrap up the year with a collection of some favorite blogs and podcasts that teach writing, showcase writing, or help writers. This is very much a partial list — so if you have a favorite site that you don’t see here, let us all know about it in the comments! While we…

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