Email Marketing Blogs

New Feature: Popup Forms for Landing Pages

New Feature: Popup Forms for Landing Pages Have you tried our list builder apps yet? They help you add popups and sticky bars to your website to increase signups and build your email list. We knew that by integrating the apps with GetResponse landing pages, we could give you even more powerful tools to turn visitors into contacts. And today I’m happy to announce that the list builder apps are now available within the landing pages as popup forms!  …

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Complete Guide to Marketing Automation for Ecommerce [New Ebook]

Complete Guide to Marketing Automation for Ecommerce [New Ebook] Want to sell more products and get new customers without expanding your team or stretching your marketing budget? Then consider making an investment in marketing automation. Unlike with many other marketing initiatives, automating your marketing processes and using workflows have one major benefit – they save you time. And believe it or not, it’s not going to make your communication look any less human. In fact, if you do it right,…

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Grow Your List from Day One with the GetResponse List Building Program

Grow Your List from Day One with the GetResponse List Building Program Growing your contact list got you stumped? Maybe you have an email list already, but it’s getting stale, and you’re losing contacts through unsubscribes and bounces? No matter your level of list building or online marketing experience, establishing and then continuing to grow your contact list is an unavoidable factor in growing and maintaining your business.     List growth + key online marketing skills = a win-win…

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Keeping Close to Customers – and Why We’ve Opened up in Brazil

Keeping Close to Customers – and Why We’ve Opened up in Brazil When GetResponse launched nearly 20 years ago, we didn’t know where our global growth would take us. So we’re really proud that our new office in Brazil is our sixth global location! And it definitely won’t be the last.  🙂   “We’ve seen an amazing appetite for ecommerce marketing across Latin America, and we expect that demand to continue to grow in the future,” says Simon Grabowski, CEO &…

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Why Invoicing Matters to the Success of Your Small Business

Why Invoicing Matters to the Success of Your Small Business Besides just being the thing that gets you paid, invoicing has benefits that the savviest small business owners are wise to take advantage of. Without the clout of a big business name, you have to stand out wherever you can. When done right, your invoicing practices can help you do just that, speaking volumes about the qualities you want to show as a business.   All too often, invoicing is…

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The Secrets Behind Creating Great Marketing Videos

The Secrets Behind Creating Great Marketing Videos Being one of the most used and searched on the web, we all know by now that video content is here to stay. Today I’ll tell you what it takes to produce great marketing videos (from a short commercial to a whiteboard video). But first, let’s see some statistics: Let’s dive into it.   What types of video work best? Educational content (video tutorials / educative and how-to videos) Let’s not forget the…

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Keep Your Business Sailing Smoothly While You’re on Vacation

Keep Your Business Sailing Smoothly While You’re on Vacation Running a business is demanding. And with a lot of responsibility on your shoulders, stepping away from the office can feel scary. But taking a break is just as important as hard work, and you’ve earned a vacation. Plus, time away gives you perspective. When you’re not in the thick of your day-to-day routine, you can look at your business through a different lens and come up with even better ideas…

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Email Marketing Excellence 2018: Top Tips and Insights [Webinar Recording]

Email Marketing Excellence 2018: Top Tips and Insights [Webinar Recording] Once again we’ve partnered up with Smart Insights to conduct a global benchmarking research to help you improve your email marketing, marketing automation, and content marketing ROI. On May 30, we ran a webinar where we presented the key findings and top tips to improve your marketing performance. Here’s a sneak peek.   Is this report for me? This year we surveyed 585 marketers from 181 countries, across 19 industries…

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6 Tricks for Getting Traffic to Your Blog from Image Search (with Minimal Effort)

6 Tricks for Getting Traffic to Your Blog from Image Search (with Minimal Effort) If you’ve thought about exploring Google Image search for SEO purposes in the past but never got round to it, now is your best chance to finally launch an attack on this awesome traffic source. In this article, I take a look at the importance of using image search to drive traffic to your blog, as well as how to do it the easy way.  …

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Get Hooked on Our Podcast Series – #GRTalks and Entrepreneur of the Month

Get Hooked on Our Podcast Series – #GRTalks and Entrepreneur of the Month If you’re in need of inspiration for a good start of the day, we’ve got you covered. There are new podcast episodes now available in our GRTalks and Entrepreneur of the Month series. Read on to find out what we’re talking about.   GRTalks What should sales really be about? Rachel Gray answers this question in our podcast, hosted by Michal Leszczynski. Can sales be taught? Is…

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Branded Content + Seamless UX = A Luxurious Shopping Experience

Branded Content + Seamless UX = A Luxurious Shopping Experience There seems to be an overall stigma in the luxury ecommerce industry: While beautiful to look at, luxury brand sites typically perform poorly when it comes to user experience and functionality. When ecommerce first became mainstream, luxury brands were fearful of losing their exclusivity factor. In their eyes, ecommerce gave global access to their products, meaning anyone could purchase their items. However, many brands quickly realized the flaw in this…

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Why Email Remains the Best Marketing Channel (A Data-Backed Answer)

Why Email Remains the Best Marketing Channel (A Data-Backed Answer) I tend to avoid using superlatives, but I’ll come right out and say it: email marketing campaigns are by far the BEST marketing channel on the web. Now, every time I put out this sentiment, I get tons of flak from my marketer and entrepreneur friends. “That’s where you’re wrong, Brad. PPC campaigns are a lot more ROI-driven, and they can get you sales in under 24 hours.” “You gotta…

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Tips for Creating an Unconventional Newsletter

Tips for Creating an Unconventional Newsletter Marketers try to keep their audiences engaged through constant email communication. That’s the main purpose of newsletters. Over the course of our lives, we get tons of newsletters, which can become a problem for many. Only a few newsletters survive my harsh inbox-cleaning habits. I regularly unsubscribe to those newsletters that I don’t find relevant or useful. Many of you do the same, and the rest probably just ignore them. But, every once in…

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How We Encourage Side Hustles

How We Encourage Side Hustles When creativity is one of your company’s core values, you get to work alongside some super-talented people. And when super-talented people have good ideas, things like Freddie’s Makers Market happens. It all started with an email from Ashe, one of our Billing Coordinators. “I was thinking, as we get closer to the holidays, what if employees who have a side hustle could set up a table and bring in their goods for other employees to…

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Top Questions about GDPR in Email Marketing

Top Questions about GDPR in Email Marketing GDPR became applicable on May 25th, 2018. Not a single day has gone by without hearing or reading about how it changes the way we do business and how much marketers will lose in the long run. And what we hear is only partly true. Implementing all the necessary changes to stay compliant with GDPR isn’t an easy thing. We’ve been there, too. Hey, we’ve even shared our GDPR Plan, which you might…

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How to Get More Done with Less Effort #WorldProductivityDay

How to Get More Done with Less Effort #WorldProductivityDay June 20 is World Productivity Day. It may seem natural to celebrate with doing more than usual. In the hopes of becoming a more productive person, you try out different tips and hacks that require so much effort they leave you frustrated, confused, and with no time for actual work. And what about free time? Productive people – people who get stuff done – they all have no life, right? Well,…

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