Marketing Blogs

Welcome to our Marketing Blogs section. We provide the best marketing blogs across a diverse range of marketing disciplines from thousands of top blogs in our index, covering Copyright Marketing, Digital Marketing Blogs, SEO and Email Marketing Blogs…

If you want more marketing- related blogs to read? We have put together the best.

Zest, Quuu, and Infinity Dashboard

Zest, Quuu, and Infinity Dashboard My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road. Zest 2.0 – High fidelity marketing content stream. Quuu –…

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8 Ways to Make Your Website More User Friendly

8 Ways to Make Your Website More User Friendly Websites have evolved into something so much more than just text and information on a page. Users today expect your website to entertain them, deliver quality and offer an intuitive, comfortable overall experience. Everything from the aesthetic of your site to the placement of your CTAs can impact how long visitors stay on your page. Fortunately, it is easy to make your website more user-friendly. In this blog, I’ll show you…

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Facebook Advertising Updates : Social Media Examiner

Facebook Advertising Updates : Social Media Examiner Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Instagram shoppable tags in Stories with Jeff Sieh, Facebook ads updates, Twitter news features with Madalyn Sklar, and other breaking social media marketing news of the week! Watch the Social Media Marketing Talk Show If…

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Behavior & Analytics Studies, Facebook’s A/B Testing, & LinkedIn’s Carousel Ads

Behavior & Analytics Studies, Facebook’s A/B Testing, & LinkedIn’s Carousel Ads As Concerns Grow Over Internet Privacy, Most Say Search & Social Have Too Much PowerHow Internet users perceive the influence a variety of popular online platforms have over their lives was among the subjects examined in a sizable new joint report by Ipsos, the Internet Society, and the Centre for International Governance Innovation, offering some surprising insight for digital marketers. Marketing Charts Facebook Experiments with A/B Testing for Page…

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When Bounce Rate, Browse Rate (PPV), and Time-on-Site Are Useful Metrics… and When They Aren’t – Whiteboard Friday

When Bounce Rate, Browse Rate (PPV), and Time-on-Site Are Useful Metrics… and When They Aren’t – Whiteboard Friday When is it right to use metrics like bounce rate, pages per visit, and time on site? When are you better off ignoring them? There are endless opinions on whether these kinds of metrics are valuable or not, and as you might suspect, the answer is found in the shades of grey. Learn what Rand has to say about the great metrics…

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6 Reasons Why Snapchat Is Content Marketing’s Not-So-Secret Weapon

6 Reasons Why Snapchat Is Content Marketing’s Not-So-Secret Weapon Snapchat is a unique social platform and one that has exploded in popularity rather suddenly since its release in 2011. Now reaching around 8 billion views daily (and there are only 7.4 billion of us in the world, remember), the medium of ephemeral content has well and truly taken off. So how can content marketers use this to their advantage? Snapchat is the only platform that reaches younger, teen users in…

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How Email Marketing Automation Can Help Small Businesses

How Email Marketing Automation Can Help Small Businesses Email marketing campaigns help build brand awareness, nurture leads, and drive conversions. However, great email marketing takes a lot of work, especially for small businesses. Enter email marketing automation. Nearly two-thirds of marketing automation efforts are handled by email, and it’s easy to see why.     Email automation allows you to send relevant and timely emails, personalized to the subscribers’ interests. With the help of software and data, email automation focuses…

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How to Use Facebook Ads to Improve Your Video Views : Social Media Examiner

How to Use Facebook Ads to Improve Your Video Views : Social Media Examiner Want longer video views on Facebook? Wondering how the Facebook suggested video feed can help? To explore a creative way Facebook ads can improve your video views, I interview Paul Ramondo. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners, and creators discover what works with social media…

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Instagram Decides Not to Alert Users When Screenshots Are Taken

Instagram Decides Not to Alert Users When Screenshots Are Taken Instagram confirmed it has decided against the idea of alerting users when a screenshot is taken of their story. Back in February I reported that this feature was spotted in testing, which was based on information posted by multiple users on Twitter. Good bye freedom to screenshot IG stories. 💔 Thank you, Instagram for the warning. pic.twitter.com/y0pEaVR0Jq — mulan (@__cajb) February 8, 2018 Adopting this feature would have put Instagram…

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7 Simple Tips to Become a Successful Leader

7 Simple Tips to Become a Successful Leader “But I’m not a leader!”“I’m not qualified enough to lead.”“I don’t know how!” Every successful leader at one point or another has had these thoughts enter their brain-space. The bad news? We cannot become fearless leaders by allowing these thoughts to pervade our minds every day. In this blog, I’ll cover seven things that the best leaders do to remain successful. 1) Maintain a Peaceful and Clean Home Environment Ever heard the…

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Young Money: How Luxury Brands are Reaching Millennials | Blog

Young Money: How Luxury Brands are Reaching Millennials | Blog As one of the largest generations in history grows into their prime spending years, old luxury brands need to learn new tricks. Chinese rapper Kris Wu is having a moment. The 20-something recently became the first Chinese-born artist to sign a deal with Universal records (whose roster includes Kanye and Lady Gaga) and he’s already worked with major American hip-hop artists Travis Scott and Pharrell. He’s also a brand ambassador…

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Peter Krmpotic on Optimizing the Content Supply Chain

Peter Krmpotic on Optimizing the Content Supply Chain Content personalization is no longer a dream that marketers have for leveling up engagement with their audience, it’s become an essential combo for winning the content marketing game. Need proof? According to a study from Marketo, 79% of consumers say they are only likely to engage with an offer if it has been personalized. And Salesforce estimates that by 2020 51% of consumers will expect that companies will anticipate their needs and…

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Conversational Selling: The 5 Critical Questions That Will Help You Generate Sales Leads From The Traffic You’re Already Getting

Conversational Selling: The 5 Critical Questions That Will Help You Generate Sales Leads From The Traffic You’re Already Getting I want to start this post with a quick question: What is the highest-converting sales medium of all time? I’ll give you a second to think about it. (Cue the “Jeopardy” music…) OK, time’s up! The answer…is face-to-face selling. And that makes sense, right? After all, a real human salesperson—especially a GOOD one—has all kinds of advantages over mass medium channels…

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Best Practices, Common Mistakes& Their Impact on SEO

Best Practices, Common Mistakes& Their Impact on SEO There are many questions about canonical tags that could have landed you on this page. What are canonical tags? When to use them? Do canonical tags impact SEO in any way?   We know, there’s a lot to take in. But do you know what the good part is? This article will answer everything you need to know about canonical tags!     Quick answer: Canonical tags affect SEO from two points…

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Case study: Winning the #WorldCup with Epic Content

Case study: Winning the #WorldCup with Epic Content By Mark Schaefer For the last few years I’ve been using a favorite case study in my university marketing classes. It’s an inspiring story about how Nike used content in a very effective way to create massive buzz during the World Cup event. Fabio Tambosi In a wonderful stroke of luck, I got to meet the man behind this world-class marketing campaign, Fabio Tambosi. And in an even bigger stroke of luck,…

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