Marketing Blogs

Welcome to our Marketing Blogs section. We provide the best marketing blogs across a diverse range of marketing disciplines from thousands of top blogs in our index, covering Copyright Marketing, Digital Marketing Blogs, SEO and Email Marketing Blogs…

If you want more marketing- related blogs to read? We have put together the best.

How to Make the Switch to Content-Driven SEO #MNBlogCon

TopRank Marketing’s Joshua Nite made his debut on the speaker circuit this past weekend at the 8th annual Minnesota Blogger Conference held at Concordia University in St. Paul. Charming the crowd with his unique brand of wit, creativity, mad content marketing expertise, and numerous “cats with hats” references, Josh delivered a The Good Place-themed presentation titled: “The Good News About Creative Content: From SEO-Driven Content to Content-Driven SEO.” As someone who spent 12 years as a creative comedy writer for…

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Track and Leverage the 4 Metrics That Matter

If I gave you $1 to spend in your business, where would it go? Your first instinct might be to invest in Facebook ads, or maybe to sock it away and save for the latest marketing software. But the highest return on investment (ROI) might come from a surprising source: your email marketing. The Data & Marketing Association said that in 2015, for each $1 spent on email marketing, companies made $38 in return. That’s a 3,800% ROI! If you…

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Why We Made Our Recruiting Magazine

MailChimp is home to more than 700 remarkable people with all sorts of talents that extend past our work responsibilities. We’ve got comedians, teachers, authors, woodworkers, homebrewers—even musicians!—working side-by-side in our spacious, art-filled office. And our team is always growing, too. That’s why our most recent project, a recruiting magazine, was so thrilling. We may be a digital company, but we also love print, and every year we put together a print piece as part of our employer brand campaign. In…

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The 6 Figure Product Launch Checklist

If you want a stress free launch that maximizes profits then you need to create your own product launch checklist. That might sound like hard work, but I am going to share my personal product launch checklist with you later in this post. This is the same product launch plan that I used to generate $134,171 in just 6 days. What You Will Learn The 7 stages of a 6 figure product launch How to get people excited about your…

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Ultimate Digital Marketing & SEO Terms Glossary

Has it ever happened to you to read an SEO article and, on the verge of your maximum concentration, to stumble upon a term you don’t quite know what it means?   Be it slang, jargon or an expression used with a different meaning than we might have thought, at some point everyone has been in the position of browsing several web pages just to understand what that term actually referred to. So, we created an “ SEO Lingo”, maybe…

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8 Apps to Enhance Your Instagram Stories : Social Media Examiner

Want to improve your Instagram stories and Stories ads? Looking for easy ways to create or transform your videos on Instagram? In this article, you’ll discover eight apps that’ll help you create better Instagram stories. 8 Apps to Enhance Your Instagram Stories by Tabitha Carro on Social Media Examiner. #1: Animate Text Overlay in Photos and Videos If you want to add more creative text overlays to your Instagram Stories content, here are three great tools to try. Remember: Instagram…

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5 Interactive Content Types That Will Boost Your Results

How To Use Interactive Content To Stop Readers & Engage Them Despite your investment in high quality content marketing, do uninspiring results leave you without an explanation beyond Facebook’s organic reach falloff? Not sure how to stand out in the endless steams of information and messages reaching your audience through a variety of channels and devices? Then try interactive content. It’s content marketing superglue for visitor attention. Table of Contents   Why? Interactive content is a digital experience that entices…

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Survey of 100 Inbound Marketers: 73% Say Their #1 Blog Metric Is…

Mar 10th, 2017 Last update Want to learn what 73% of inbound marketers say their #1 metric is? Or do you want to find out if you fall into the same categories as a typical inbound marketer? Well, you’re in the right place. We had some questions about the process of inbound marketing, as we wanted to know how often they create content, what challenges they encounter, what problems they wish they could magically solve, and how they measure success…

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20 Inbound Marketing Trends We’ll See in 2015

With every new piece of technology, every changing consumer trend, and every emerging business, the goalposts of marketing shift. If we want our business to succeed in 2015, we need to understand the changing directions of inbound marketing – and be forward-thinking enough to jump ahead of the curve. Whilst I’m no soothsayer, I have spent some serious time analysing the industry, and getting to grips with the predictions of inbound marketing’s brightest and best. I’ve combined their best predictions, some tech-sector…

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Good Copy, Bad Copy » Blog Archive The unexpected benefits of learning to write –

In a recent survey, managers were asked to identify the biggest skills gap individuals face between college and the workplace. Was it coding? Data analysis? Speaking a foreign language? All made it on the list. But what was at the top? A way with words. Perhaps the reason managers value writing skills so highly is that they’re highly transferable to other aspects of the workplace. Check out my post on the Udemy for Business blog to discover five unexpected benefits…

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Brands, be yourself

The other day I tweeted this Costcutter leaflet: You want me to shop irritably? I don’t see what that will achieve pic.twitter.com/J4DxI1JTYe — Tom Albrighton (@tomcopy) March 6, 2017 Behind my retweet-begging snark lay genuine confusion. What was the tagline trying to say? What is the ‘way you live’ – the central brand value that’s been riskily left implicit? As @LarnerC observed, at first glance it would be low price. On that reading, the line means ‘You live cheaply, so shop cheaply’ –…

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How the Digital Marketer Must Change as Automation Grows

Image credit: ChiefMarTec.com As the hype around marketing automation fades and evolves into a regular part of the marketer’s job description, evaluation and adoption of automated technology and platforms (“Martech”) is growing to become a competency requirement for marketers across our industry. 88% of companies are already using marketing automation or plan to use some form of automated tech over the next two years. That’s at a clip of 31% growth over last year. Marketing automation is here (it’s been…

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Transcript of Traditional PR is Still a Fabulous Way to Stand Out

Transcript of Traditional PR is Still a Fabulous Way to Stand Out written by John Jantsch read more at Duct Tape Marketing Back to Podcast Transcript John Jantsch: This episode of The Duct Tape Marketing Podcast is sponsored by Ahrefs, the SEO tool set that I use every single day. Listen into this episode because I’m going to tell you how you can win a full year subscription, over $2,000 value on this amazing tool. Check it out. Hello and…

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Close More Deals by Using These 5 Traditional Sales Techniques

Marketing automation is a very powerful tool. It can generate leads for your business, it can warm the doorknob for your salespeople, and it can help you close more deals. But in the end, marketing automation is not a stand alone tool. In other words, you can’t just set it and forget it. You have to help things along.  With that in mind, here are 5 traditional sales techniques to keep in mind when your marketing automation campaign starts delivering…

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Facebook Introduces Stories for Pages, Will Anyone Care?

Facebook is making ‘Stories’ available to all pages in a push to increase usage of the feature. It’s no secret that Stories have been floundering on Facebook since being introduced earlier this year. Just open your Facebook app and see how many stories are available to view compared to Instagram or Snapchat. However, Facebook is not about to give up on Stories. Rather, it’s making Stories more widely available. Now pages, in addition to individual users, are able to publish…

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How To Analyze Position Data In Google Search Console

Clients and even conference presenters are using Google Search Console’s position wrong. It’s an easy mistake to make. Here’s why you should only trust position when looking at query data and not page or site data. Position Google has a lot of information on how they calculate position and what it means. The content here is pretty dense and none of it really tells you how to read and when to rely on the position data. And that’s where most are making mistakes.…

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