Marketing Blogs

Welcome to our Marketing Blogs section. We provide the best marketing blogs across a diverse range of marketing disciplines from thousands of top blogs in our index, covering Copyright Marketing, Digital Marketing Blogs, SEO and Email Marketing Blogs…

If you want more marketing- related blogs to read? We have put together the best.

3 reasons to write CTAs from readers’ point of view

3 reasons to write CTAs from readers’ point of view Home >> Email marketing >> 3 reasons why you should write CTAs from the reader’s point of view A strong call to action (CTA) isn’t just one of the most important elements of your email campaigns — it’s critical to the success of your overall online marketing plan. Whether you want your subscribers to make a purchase, visit your website or RSVP for an event, a compelling CTA can get the…

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Want Better Results? Ask Better Questions. Here’s How

Want Better Results? Ask Better Questions. Here’s How First things first: Our workshop on effective selling with Tim Paige is back on the schedule! We had to adjust the calendar, but we’ve got Tim set to teach us his low-pressure but effective techniques for sales. We’ll host the workshop (it’s free) on Tuesday, June 26 at 12:00 Noon Eastern U.S. Time. I’ve had a sneak peek at Tim’s presentation, and I think it’s going to be very, very useful. And…

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Transcript of How to Develop the Right Idea at the Right Time

Transcript of How to Develop the Right Idea at the Right Time Back to Podcast John Jantsch: Hello and welcome to another episode of the Duct Tape Marketing podcast. This is John Jantsch, and my guest today is Allen Gannett. He is the CEO and founder of TrackMaven, a marketing insights platform. He’s also the author of a book we’re going to talk about today called The Creative Curve: How to Develop the Right Idea at the Right Time. Allen,…

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No Follow Links and Search Ranking

No Follow Links and Search Ranking A discussion in a private Facebook group centered on whether no follow links had any SEO value. One member claimed he ranks web pages exclusively with no-follow links. I considered the popular arguments why no follow links are important and discovered some interesting information about them. There were four reasons why SEOs felt that no follow links have ranking value: Google sees them, as evidenced by Google Search Console No-follow links add diversity to…

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Online Reputation Management: A Guide for Social Media Marketers : Social Media Examiner

Online Reputation Management: A Guide for Social Media Marketers : Social Media Examiner Wondering what people think about your business? Interested in using social media to improve your online reputation? In this article, you’ll learn how to research, manage, and protect your brand’s reputation with social media. Online Reputation Management: A Guide for Social Media Marketers by Sameer Somal on Social Media Examiner. Online Reputation Management and How It Impacts Your Business Your online reputation determines how others perceive your…

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Improve Your Content Marketing With Machine Learning Tools

Improve Your Content Marketing With Machine Learning Tools The internet is loaded with too much content. Whether you’re blogging, publishing a video, or sharing an image, you are contributing to the 2.5 quintillion bytes of data that is made everyday! The old method of publishing tons of content isn’t as effective as it used to be. Many more are publishing great content nowadays to the point that it’s becoming increasingly difficult to be heard over all that digital noise. It’s…

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How the Instagram Feed Works: Inside the Instagram Algorithm

How the Instagram Feed Works: Inside the Instagram Algorithm How exactly does the Instagram feed work? That question has puzzled marketers ever since Instagram first introduced its algorithm in July 2016. The Instagram algorithm was introduced to help surface the best, most relevant content to each user every-time they check their feed. Until now, though, the inner-workings of the feed have been kept under wraps, but recently Instagram shared the six key ranking factors publicly for the first time. In…

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Visual Content Challenges: Missing Out On Marketing Success?

Visual Content Challenges: Missing Out On Marketing Success? Visuals are content marketing sugar. Marketers call visuals eye-candy for a reason! You add sugar to your coffee makes it taste better—right? Similarly adding images and/or video to each piece of content will sweeten it for your audience. As a result, your visually studded content marketing will be easier to consume resulting in more attention and action making it a winner! Need persuasion? Visuals and videos top the list of content formats…

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How to Create Content Your Audience Actually Cares About

How to Create Content Your Audience Actually Cares About Whenever I’m sitting on content marketing panels—usually perched on a tall stool, terrified that I’ll get too excited and fall—I almost always get the same question: What’s the biggest content strategy mistake brands make? While there are so, so, so many answers to this question, the top choice is pretty obvious. Most brands get in trouble by focusing too much on what they want to say, and not enough on what…

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5 Benefits of a Strong Sales and Marketing Partnership

5 Benefits of a Strong Sales and Marketing Partnership I spent much of my young life on a baseball diamond, and after experiencing both the highs of championships and lows that were not dissimilar from the Bad News Bears, I noticed one ironclad pattern: Championship teams are united. There are two modalities through which baseball can be understood. Many are of the belief that baseball is an individualistic sport, where one batter is facing one pitcher at a time. There…

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4 Social Media Misconceptions Hurting Your Company

4 Social Media Misconceptions Hurting Your Company Raise your hand if you’ve ever deleted a selfie or a tweet because it didn’t receive enough likes. Hey, there’s no shame in it—cultivating an engaging persona takes practice. Even the savviest social users make common mistakes when managing a brand account. Plenty of brand accounts gain attention for their sass and engaging content, but the number of likes and retweets you get may not be a perfect representation of your true social…

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6 Facebook Advertising Mistakes Every Marketer Makes

6 Facebook Advertising Mistakes Every Marketer Makes Facebook ads can take up a significant amount of a marketing budget. That might be okay if you’re getting good results, but too many marketers advertise on Facebook without methodical approaches. They then find themselves experiencing the same Facebook-related pitfalls. 1. Overlooking Video as a Marketing Method Research from BuzzSumo indicates a decline in engagement with many types of posts. Facebook reports that up to 15,000 pieces of content could…

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Copyblogger Book Club, a ‘Killer’ Resource for Content Writers

Copyblogger Book Club, a ‘Killer’ Resource for Content Writers Did you know that Copyblogger has a book club? It’s very new, so it would be understandable if you didn’t! We’re just in our second month, and this month we’re going to tackle an ultra helpful resource for anyone who wants to sharpen up their “killer” skill set — Ryan Levesque’s Ask. Ryan is a friend of mine, but that’s not the reason I’m recommending his book. I find that even…

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Top CMWorld Speakers Dish Go-To Classic Content Marketing Combos

Top CMWorld Speakers Dish Go-To Classic Content Marketing Combos Over the years, content marketing has made incredible strides. What used to be considered more 8-Bit tactics such as print and articles, have evolved into more immersive tactics like interactive and video which truly brings audiences into the “game”. And while the days of 2D 8-bit side scroller content may be gone, that doesn’t mean we should abandon everything we’ve learned about content. To help uncover some of the tried and…

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