Social Media Marketing

10 Facebook Event FAQs: Answers for Marketers : Social Media Examiner

10 Facebook Event FAQs: Answers for Marketers : Social Media Examiner Do you use Facebook Events for business or networking? Are you confused by some of the features and functions of Facebook Events? In this article, you’ll discover answers to 10 questions marketers ask about creating, promoting, and managing successful Facebook events. 10 Facebook Event FAQs: Answers for Marketers by Kristi Hines on Social Media Examiner. #1: What Types of Events Can I Promote With Facebook Events? Most types of…

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#214: The Ultimate Guide to Choosing the Right Lead Magnet for Your Audience

#214: The Ultimate Guide to Choosing the Right Lead Magnet for Your Audience Most of you already know I’m all about list building. In fact, one of my favorite mottos is “always be list building.” But not everyone knows that an indispensable element of any successful list-building effort is an effective lead magnet—a freebie—that’ll stand front and center and draw crowds to opt-in. But then the question becomes: […] The post #214: The Ultimate Guide to Choosing the Right Lead…

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#214: The Ultimate Guide to Choosing the Right Lead Magnet for Your Audience

#214: The Ultimate Guide to Choosing the Right Lead Magnet for Your Audience Most of you already know I’m all about list building. In fact, one of my favorite mottos is “always be list building.” But not everyone knows that an indispensable element of any successful list-building effort is an effective lead magnet—a freebie—that’ll stand front and center and draw crowds to opt-in. But then the question becomes: […] The post #214: The Ultimate Guide to Choosing the Right Lead…

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Social Media Engagement: Why It’s Important and How To Do It Well

Social Media Engagement: Why It’s Important and How To Do It Well At Buffer, we think a lot about the future of social media. It started as a way for friends to connect online, evolved into a broadcasting channel, and is now a place for brands to provide personalized, human experiences with their audience and customers. Social media is as much about engagement with other people as it is about sharing content. It’s why we call it “social” media. Here…

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2018 Social Media Use Has Changed: What You Need To Do [Research]

2018 Social Media Use Has Changed: What You Need To Do [Research] Is your business’s approach to social media still focused on driving attention, traffic and leads? How’s that working for you? While marketers continue spending budget and time on social media content and promotions, their activities aren’t aligned with how people use social networks. In 2018 you need to be present on social media to communicate and/or provide relevant information when prospects and visitors are interested in your business.…

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8 Powerful and Free Tools

8 Powerful and Free Tools What website analysis tools do you use for tracking your website performance? Every so often we need to step back to review our website to see how it is performing and what improvements we can make. Here are 7 website analytics tools that are useful and worth exploring. Most are free and some have a free component to them 1.  Analyze your website traffic with Lucky Orange Lucky Orange provides a 7-day free trial that is…

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How to Build a Facebook Messenger Bot Sequence : Social Media Examiner

How to Build a Facebook Messenger Bot Sequence : Social Media Examiner Wondering how to use Facebook Messenger for email-style campaigns? Want to automatically deliver a series of messages with helpful content or task reminders to subscribers via a Messenger bot? In this article, you’ll learn how to build a Facebook Messenger bot to automatically send valuable and relevant content to subscribers. How to Build a Facebook Messenger Bot Sequence by Dana Tran on Social Media Examiner. What Is a…

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How to Build Valuable Tailored Audiences for Your Twitter Ads : Social Media Examiner

How to Build Valuable Tailored Audiences for Your Twitter Ads : Social Media Examiner Do you want to reach more receptive audiences with Twitter ads? Looking for tools to help turn Twitter lists into tailored audiences? In this article, you’ll discover two ways to find and target specialized groups of Twitter users with your ads. How to Build Valuable Tailored Audiences for Your Twitter Ads by Alexandra Tachalova on Social Media Examiner. #1: Reveal, Refine, and Target a List of…

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6 Tools That Schedule Instagram Business Posts : Social Media Examiner

6 Tools That Schedule Instagram Business Posts : Social Media Examiner Want to batch-process your Instagram updates? Looking for tools that schedule and publish content directly to Instagram? In this article, you’ll discover six social media tools that let business profiles schedule posts directly to Instagram. 6 Tools That Schedule Instagram Business Posts by Kristi Hines on Social Media Examiner. About Using Instagram Direct Posting To use any of the social media management and scheduling tools that can post directly…

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Snapchat Launches First Sound Lens : Social Media Examiner

Snapchat Launches First Sound Lens : Social Media Examiner Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Snapchat Lens and Location tools with Shaun Ayala and other breaking social media marketing news of the week! Watch the Social Media Marketing Talk Show If you’re new to the show, click on…

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100+ Must Have List of Free Summer Content Titles: No Inspiration Required Copy

100+ Must Have List of Free Summer Content Titles: No Inspiration Required Copy Are sunshine and high temperatures zapping the writing inspiration you need to compose your next blog post or piece of content? Does summer content creation or blogging take you back to your fourth grade homework assignment, “What I did For My Summer Vacation?”  Instead of getting into the writing zone, your creative juices are stalled. You feel as if the balled up sheets of blue lined paper…

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Personal Brand Pivot: How to Become The Next You : Social Media Examiner

Personal Brand Pivot: How to Become The Next You : Social Media Examiner Wondering how you can become known for something new? Looking for tips to help you focus your brand on a different area? To explore how to pivot your personal brand, I interview Amy Landino. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners, and creators discover what works with…

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4 Tools to Find and Manage Influencers : Social Media Examiner

4 Tools to Find and Manage Influencers : Social Media Examiner Are you working with social media influencers? Wondering how to vet and recruit influencers? In this article, you’ll discover four tools to manage your influencer relationships. 4 Tools to Find and Manage Influencers by Bill Widmer on Social Media Examiner. #1: Identify and Vet Influencers With Influence.co and Social Blade Influence.co is a tool that helps you easily find and connect with influencers who want to work with brands.…

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#213: 10 Things I’m Embarrassed to Tell You

#213: 10 Things I’m Embarrassed to Tell You My podcast space has always, with a couple exceptions, been a place where I share online marketing tips and strategies…100% my comfort zone! And don’t worry, that’s still my plan for the future episodes, but this year, I’ve made an intentional decision to step out of my comfort zone (or actually maybe a lot with […] The post #213: 10 Things I’m Embarrassed to Tell You appeared first on Amy Porterfield |…

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6 Tools for Social Media Content Inspiration : Social Media Examiner

6 Tools for Social Media Content Inspiration : Social Media Examiner Need more ideas to fill the gaps in your social media posting calendar? Looking for tools to help? In this article, you’ll discover six tools and websites that will help keep your social media content interesting, timely, and relevant. 6 Tools for Social Media Content Inspiration by Justin Kerby on Social Media Examiner. #1: Discover Unofficial Holidays and Popular Events With Forekast Forekast is one of the best places…

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How to Use Pinterest: The Insider Guide for Businesses

How to Use Pinterest: The Insider Guide for Businesses Pinterest is one of the world’s leading platforms for sharing ideas and finding inspiration. Over 200 million people flock to the social network each month to discover new products, recipes, destinations, articles, influencers, and so much more. But Pinterest isn’t just for individual users like you and me. It also represents a huge opportunity for businesses and brands looking to build an engaged audience and drive valuable traffic to their website:…

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