What is Experience Management? – Digital Business & Business Analytics – Business Intelligence Article

SAP has announced its intention to acquire Qualtrics, a global pioneer in the area of experience management (XM) software. Experience management is the process of monitoring every interaction people experience with a company in order to discover opportunities for improvement. For decades, SAP has been the leader in business applications that generate and leverage operational data (O-data) — hard numbers like costs, accounting, and sales — to inform their business decisions. But while operational data gives you an idea of…

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Building the Intelligent Enterprise – Digital Business & Business Analytics – Business Intelligence Article

Send to Email Address Your Name Your Email Address Cancel Post was not sent – check your email addresses! Email check failed, please try again Sorry, your blog cannot share posts by email. This is only a snippet of a Business Intelligence Article written by Timo Elliott Read Full Article

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