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CMOS – are you torn between storytelling and driving growth?

A new study from the Chief Marketing Officer (CMO) Council and Deloitte, surveying close to 200 chief marketers worldwide, revealed many CMOs are still focused on the traditional storytelling aspect of their position and are less comfortable with aspects associated with driving growth, including acting as revenue science practitioners and customer experience architects. According to the report, “CMOs and the Spark to Drive Growth,” 35 percent of respondents identify their role as being the chief storyteller, but only 20 percent…

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How to Restore Work Life Balance in your Freelance Business

For quite a while, I was hyper focused on growing my business and paid very little attention to anything other than work. I thought I had to be working all the time to become a successful freelancer. My business grew, but my personal life suffered. I learned that to be satisfied overall, you have to devote time to both things. Otherwise, you’ll notice stress levels are high and you’re not able to enjoy the fruits of your labor. Now I prioritize time outside of…

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Graduating College? Entering the Working World? How to Get Noticed

Graduating College? Entering the Working World? How to Get Noticed Graduating college? Entering the working world? Below are ten ways to get noticed. I wrote my first book, Getting From College To Career, to answer all the (many!) questions I had when I was graduating from college and starting my career. My goal was to ease the passage, if even just a little bit, for someone else. My book (and this summary post) doesn’t necessarily contain a step-by-step, all-inclusive guide…

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How to run macOS from an external hard drive

If you’re worried about installing the latest version of macOS on your Mac, or if you’re testing out a beta version and don’t want to risk messing up your system, you don’t have to install the update on your Mac at all – you can install it on an external hard drive instead. Installing the Mac operating system on an external drive is the safest way to get a good look at a new OS without changing anything on your…

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There’s No Such Thing as Balance in Your Work and Home Life. Here’s Why.

Stop trying to separate your work from your home life and learn to blend them together. May 30, 2018 2 min read Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Peter Voogd breaks down why he hates the idea of “balance” between your work and home life. “Balance” implies a division between the two — so that when you’re home, you shouldn’t be working, and vice versa. For Voogd, it’s important to do what…

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New York launches drills to thwart election hacking

NEW YORK (Reuters) – Federal and New York state officials say they will hold drills in the weeks leading up to primary elections for the U.S. House and Senate to prevent hacking and other cyber threats to voting systems, officials said on Wednesday. The exercises, which will begin in Albany on Thursday, come amid heightened scrutiny of the nation’s voting systems following Russian hacking in the 2016 U.S. presidential election. “The people of New York deserve an open, transparent election…

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Polaris Industries CEO calls new acquisition Boat Holdings ‘a great business’

Polaris Industries is moving into the boating market with the acquisition of Boat Holdings, a company Polaris CEO and Chairman Scott Wine referred to as a “great business.” “They’ve managed their capital so well that even in a downturn this thing returns very strong financials for us,” Wine told CNBC on “Power Lunch” on Wednesday. Boat Holdings, the largest manufacturer of pontoon boats in the U.S., generated approximately $560 million in sales last year. Polaris Industries — a Roseau, Minnesota-based…

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News digest: ICICI-Videocon scam, Air India EOIs, bank strike and more

ICICI Bank to probe role of CEO Kochhar Private sector lender ICICI Bank will conduct an independent enquiry into allegations of breach of code of conduct and conflict of interest against Managing Director and Chief Executive Chanda Kochhar after a complaint from an anonymous whistle-blower. This comes soon after the Securities and Exchange Board of India (Sebi) served a notice to the bank and Kochhar. Deadline ends today for Air India EoIs …

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Walkers warned about dangers of common hogweed after dad left with serious injuries

Walkers are being warned of the dangers of common hogweed after a father was left with gruesome injuries while gardening at his home. Nathan Davies was hospitalised when blisters caused by coming into contact with the weed became severely infected. The 32-year-old has undergone a number of emergency operations and may even need skin grafts to repair the damage, WalesOnline reports. Nathan was left in agony after blisters caused by hogweed became infected (Image: Handout) Now Nathan’s story has been…

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Price Competition for Generic Drugs Linked to Increase in Manufacturing-Related Recalls

“This may explain why firms producing a higher proportion of generic products may have higher rates of recalls,” Shah said. “These decisions may include reducing labor costs, hiring less experienced employees or lowering maintenance costs by servicing manufacturing equipment less often. Firms may also respond to intense competition by purchasing lower-cost ingredients.” Ball, Shah and Wowak used data from the FDA’s annual Orange Book, which contains all approved pharmaceutical products for sale in the U.S. and classifies whether a drug…

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Fed Backs Easing Volcker Rule Restrictions on Big Banks’ Trading

WASHINGTON—Traders at big banks would get more freedom to buy and sell without worrying about the Volcker rule under proposed changes unanimously approved Wednesday by the Federal Reserve. The proposal, known as Volcker 2.0, would loosen compliance requirements for all banks, though it would grant more relief to firms with small trading desks. Four other U.S. agencies are expected to follow the Fed in proposing the changes over the next week. They will take public comments before completing the rule.…

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Wall Street rebounds as Italy worries ease; energy shares soar

NEW YORK (Reuters) – U.S. stocks ended higher on Wednesday, and the S&P 500 and Dow registered their biggest daily percentage gains since May 4, on signs of easing political turmoil in Italy and as a surge in oil prices boosted energy stocks. The S&P 500’s gains erased the losses of Tuesday, when the index posted its first 1 percent drop in May. Fears about instability in Italy and the possibility of the country’s exit from the euro sent investors…

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Mitigating the Health Effects of Future Hurricanes

Executive Summary Nearly one year after Hurricane Maria devastated Puerto Rico, the official death toll for the disaster stands at 64. However, a new study, published Tuesday in The New England Journal of Medicine, estimates that at least 4,645 people have died as a consequence of the storm. That is more than 70 times the official estimate. Perhaps most worrisome, it is not at all clear that we are taking steps to mitigate the consequences of future hurricanes. This observation, as a…

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